ANISSA AIDA brand is based on the interaction of cultures. Originally inspired by the culture of its creator, the Tunisian culture, the collections draw from the similarities between the traditional garments of different horizons, from Africa to the Far East. By delicately putting together ancestral elements with modern cuts, ANISSA AIDA infuses a new life to the local traditional clothing through over-sized silhouettes and architectonic shapes. The aim of the brand is to preserve the cultural heritage by reinterpreting, with a twist of modernity, the local handicrafts. ANISSA AIDA works with weavers who develop handmade silks, to which the designer gives life with a unique and contemporary tailoring.